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Latest Blog

OCT
20
2014

How Many People Have You Delighted Today?

Last week we showed percentages of P1 constituencies from major music formats responding to whether their station had surprised them pleasantly with a song or something other than a song in the past week.  Overall, music radio stations are about half again more likely to have delighted listeners with a song than with something other than a song in the past week. How often do we manage to pleasantly surprise listeners with
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