Press Releases

A Matter of Trust: NuVoodoo Ratings Prospect Study Reveals That 49% of Likely PPM Participants Believe Most Radio Station Contests are Rigged

Over Half of Likely PPM Participants 18-44 Believe Radio Contests are Rigged   CINCINNATI, OH, September 19, 2016 – NuVoodoo Media Services, a data-driven media marketing, programming and content intelligence provider, announces that its recent NuVoodoo Ratings Prospects Study of over 3,500 subjects revealed that 49% of likely PPM participants believe most radio station contests…

Read More

PJ Kling Joins NuVoodoo Media Services as Vice President, Product & Business Development

NuVoodoo Media Services, a data-driven media marketing, programming and content intelligence provider serving the radio, television and newspaper industries, announces that it has appointed media and content strategist PJ Kling to the newly created position of Vice President, Product & Business Development, effective April 1, 2016. In his new role, Kling will serve NuVoodoo customers…

Read More

NUVOODOO STUDY REVEALS THAT RADIO REMAINS STRONG WITH LIKELY PPM PARTICIPANTS

NuVoodoo Media Services, a next generation media research and marketing company, announces additional findings from its fourth and latest NuVoodoo Ratings Prospects Study. Among nearly 1100 respondents, ages 14-54 in all PPM markets, 89% use radio daily among those who say they would participate in a PPM-style ratings methodology. Radio remains highly relevant – especially…

Read More

NUVOODOO RATINGS PROSPECT STUDY REVEALS FACEBOOK REMAINS DOMINANT SOCIAL MEDIUM WITH TEENS AND ADULTS 14-54

NuVoodoo Media Services, a next generation media research and marketing company, announces additional findings from its fourth and latest NuVoodoo Ratings Prospects Study. The company interviewed nearly 1100 respondents, ages 14-54, in all PPM markets to update NuVoodoo’s insights on emerging social media platforms. Carolyn Gilbert, NuVoodoo President, “When we started NuVoodoo nearly four years…

Read More

NUVOODOO RATINGS PROSPECT STUDY REVEALS BROADCAST RADIO BEATS PANDORA FOR MUSIC SATISFACTION

NuVoodoo Media Services, a next generation media research and marketing company, announces additional findings from its fourth and latest NuVoodoo Ratings Prospects Study. The company interviewed nearly 1100 respondents, ages 14-54, in all PPM markets to update NuVoodoo’s insights on the relationship between broadcast radio and the leading digital music provider, Pandora. The findings indicate…

Read More

NUVOODOO RATINGS PROSPECT STUDY REVEALS LATEST INTELLIGENCE ON RELATIONSHIP BETWEEN PANDORA USERS AND BROADCAST RADIO

– ADDITIONAL FINDINGS TO BE RELEASED OVER THE COMING WEEKS – AUGUST 12, 2016, CINCINNATI, OH—NuVoodoo Media Services, a next generation media research and marketing company, announces initial findings from its fourth and latest NuVoodoo Ratings Prospects Study. The company interviewed nearly 1100 respondents, ages 14-54, in all PPM markets to update NuVoodoo’s insights on…

Read More

MEDIA MARKETING STRATEGIST MIKE O’CONNOR PROMOTED TO EXECUTIVE VICE PRESIDENT OF NUVOODOO MEDIA SERVICES

 JULY 30, 2016, CINCINNATI, OH, and AUSTIN, TX—NuVoodoo Media Services, a next generation media research and marketing company, today announced that it has promoted radio programming and media marketing specialist, Mike O’Connor to Executive Vice President of Marketing. O’Connor, a co-founder of NuVoodoo Media Services, was previously Vice President of Marketing. He heads the company’s…

Read More

INDUSTRY FIRST: NUVOODOO TO REVEAL WHAT TALK RADIO LISTENERS REALLY THINK IN LIVE, ONSTAGE FOCUS GROUP

Carolyn Gilbert and Leigh Jacobs to Conduct Focus Group at Talk Radio Boot Camp in Atlanta on Saturday, February 7, 2015 WHO: NuVoodoo Media Services, a next generation media research and marketing company (nv2016.sg.pressplatform.com). WHAT: Carolyn Gilbert, President of NuVoodoo Media Services, and Leigh Jacobs, Executive Vice President, Research Analysis for NuVoodoo Media Services, will…

Read More

MEDIA RESEARCH LUMINARY LEIGH JACOBS TO HEAD PERCEPTUAL RESEARCH FOR NUVOODOO MEDIA SERVICES

Former EVP/Research, Critical Mass Media, and 15-Year PD Brings Deep Perceptual Analysis Experience to NuVoodoo’s Radio, Television and Newspaper Clients SEPTEMBER 10, 2013, CINCINNATI, OH—NuVoodoo Media Services, a next generation media research and marketing company founded by veteran media research and marketing strategist, Carolyn Gilbert, today announced that it has named prominent research and perceptual…

Read More