Alexa, Play (My Favorite Radio Station) for Me

Last week we wrote about using the Amazon Echo (or Google Home) to listen to radio in your home. While there are a few venerable clock radios still on nightstands and some homes may have a Bose Wave Radio lurking somewhere, there are fewer and fewer radios in homes today. Among music station P1’s across…

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Radio at Home?

A few weeks back, we wrote about the experience of hosting a focus group of Millennial-aged Country music fans at the Country Radio Seminar in Nashville. Asked if they have a radio at home, one respondent memorably answered, “There’s one at my mom’s house.” A couple of the panelists admitted they do have a radio…

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What Should You Be Doing About Podcasting?

NuVoodoo’s Carolyn Gilbert was with Steve Goldstein from Amplifi Media at Talk Show Boot Camp in Atlanta last week sharing some findings from the first-ever NuVoodoo Podcast Study. Starting from a sample of nearly 9,000 Persons 14-54 across all PPM markets, we drilled down to just under 3,000 respondents based on at least regular, monthly…

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Success with Millennial Listeners

Last week, we wrote about a focus group we conducted in front of an audience at the Country Radio Seminar in Nashville. Millennial Country music fans talked about their listening habits (smartphone-centric and channel agnostic) and their relationships with radio (car-centric and relatively passionless). We wanted to conduct the focus group to see if the…

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